Chugoku Food Fair JAFF – Celebrating Regional Japanese Cuisine at Japan Centre

As we all know only too well, Japanese cuisine is some of the ruddy best on the whole planet. But did you know that there are countless examples of regional specialities all over the country? This year, Japan Centre is bringing the best of Chugoku Region to you lucky kids in the UK! Read on for more info.

Where is Chugoku?


Helpfully illuminated in green here, Chugoku is a region in West Honshu that encompasses the prefectures of Hiroshima, Okayama, Shimane, Tottori and Yamaguchi. This is a multifaceted area with a rich history, varied landscape and some totally tasty local cuisine, including one of our absolute faves at Japan CentreHiroshima style Okonomiyaki.

What are we doing?

From the 12th of February to the 4th of March, we’ll be selling some fine examples of Chugoku cuisine. From pickled shallots heralding from the great sand dunes of Tottori and oyster flavoured nori seaweed from Hiroshima, it’ll be a veritable smorgasbord of regional Japanese delights. Curious about our complete selection? Have a little browse:

Chugoku Food Fair Selection Page 1

Chugoku Food Fair Selection Page 2

Not only will we be supplying these rare and colourful goodies from Chugoku in store and online – we’ll also be giving out free samples in our Piccadilly store. It’ll be a right royal food festival!

Keep your eyes peeled for more info in the coming weeks.

Japan Centre – Japanese Food Hall Since 1976.