Archive | September, 2011

1-Up: A Guide to Japanese Mushrooms


There are more to mushrooms than just granting extra lives or turning you into Super Mario! Mushrooms are a hugely popular ingredient in Japanese cooking and there are many varieties available compared to the standard button or flat mushrooms we see at British supermarkets. With some fantastic new Asian mushrooms available to buy online at now is the perfect time to learn more about the exciting varieties!

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COMPETITION: Raindance Film Festival – Win Japanese Film Tickets


Here is another fantastic chance to see more independent Japanese films in London. Japan Centre has teamed up with the Raindance Film Festival to offer you the chance to win tickets to see some of the best quality Japanese cinema releases this year.

Since 1994, Raindance has unleashed some of the most potent and exceptional Japanese films and filmmakers onto the British public… and this year is no exception with this chance to discover the best indie films Japan has to offer. With a total of nine different Japanese films being shown at the festival from the 28th September to 9th October, you are sure to find something that you will like.

What Can I Win?

We have four pairs of tickets for four lucky winners to see any film of your choice at the Raindance Film Festival in London from the 28th September to 9th October. Check the list of Japanese films being shown during the festival to see what options are available.

How to Enter?

Like many of our previous competitions, you can enter through either of our social media channels. The competition is running on both Facebook and Twitter, so choose your social media platform of choice and head over to our Facebook page and leave a comment on the competition post or enter the competition by following our Japan Centre Twitter feed and re-tweeting the competition tweet!

We will choose a random winner from everyone who leaves a comment on facebook or re-tweets on Friday 23rd September and let you know over the weekend if you have been chosen. Please make sure that you are in London and available during the dates of the Raindance Film Festival if you decide to enter. Please also be sure to check your Facebook and Twitter over the weekend as we will only be able to contact you through these means.

Good luck everyone and watch out for our next Japan Centre competition!

Japan Matsuri 2011 – Sunday 18th September! – Updated with Pics


What is Japan Matsuri?

Japan Matsuri is the closest you can get to a real Japanese Festival in London! A celebration of all Japanese food and culture, Japan Matsuri will have stalls selling a huge variety of authentic Japanese food & drinks and various arts & crafts. There will also be three stages with a fantastic selection of performances such as Japanese music, martial arts, ikebana flower arrangement and taiko drumming, definitely something to appeal to everyone!

Is Japan Centre Going to Be There?

Of course! Japan Centre will have a bigger stall than previous years so that you can get as much delicious Japanese food from us as possible. Takoyaki is a firm favourite at all Japanese festivals so we hope to make the day truly authentic with our own takoyaki, made from grilled balls of dough and filled with octopus! You can also find freshly made healthy sushi, sweet breads like melon pan from our bakery, Japanese green tea and a variety of snacks such as Pocky and rice crackers.

10% Off Voucher You Say?

As if you needed another excuse to check out Japan Matsuri and find the Japan Centre stall… but, if you come and buy something from us (I recommend the takoyaki), we will give you a voucher that you can use to get 10% off your next purchase at Japan Centre Online! Did you know that we even sell many of the ingredients needed to make takoyaki at home so you can relive the amazing taste any time you want, and get 10% off the price of ingredients too! :)

Looking forward to seeing you all tomorrow!


We had a fantastic time at Japan Matsuri and hope you all did too. Here are two photos from the Japan Centre stall where you can see the sushi and takoyaki that we had available!



New umai by Japan Centre Sushi & Deli at Westfield Stratford City – Opens 13th September 2011 – * UPDATED WITH PICS *


We are extremely pleased to announce that umai by Japan Centre will be opening a brand new shop at the new Westfield Stratford City Shopping Centre on 13th September 2011.

The new Westfield Stratford City will be the largest shopping centre in Europe and home to some of the world’s best shops and restaurants. We are incredibly excited to be part of this and hope that you will come and visit us for some delicious and healthy umai lunch!

* UPDATED – Scroll down to see photos from the opening day!

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COMPETITION: Win the top 40 items from Japan Centre Online!


Ok, this is definitely the biggest and best competition we have ever done at Japan Centre! Our new competition for this week is an amazing opportunity for one lucky winner to get the top 40 best selling items from Japan Centre, ABSOLUTELY FREE! With a huge variety of different items including food, drink and tasty snacks, this hoard will guarantee that you have everything you need to make your favourite Japanese dishes.

We also have a prize for two runner-ups to win our top 10 items. Not too shabby at all! :)

How to Enter?

All you have to do to enter is to place an order through our website by Tuesday 13th September and mention ‘TOP40′ in the comment box when you confirm your order. All the orders that we receive by midnight on the 13th September 2011 will be entered into our prize draw with a winner to be contacted later in the week.

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Competition: Create Your Own umai Sushi!


As much as we love to create new and exciting sushi at umai by Japan Centre, we love to hear suggestions from our favourite customers to see what sort of sushi they want to eat!

This is a great competition for you to get involved in expanding the range of fresh and delicious sushi at umai… and win some great gifts at the same time.

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